Articles from Grande Cosmetics

Grande Cosmetics, America’s #1 Lash and Brow Serum Brand, today announced actress and beauty enthusiast Lucy Hale as its first-ever Brand Ambassador. The partnership debuts with ‘Little Rituals, Big Impact,' a campaign celebrating the belief that beauty comes from enhancing what’s already yours.

Grande Cosmetics, America’s number one lash and brow serum brand behind GrandeLASH-MD and GrandeBROW, today announced the launch of the Lash & Brow Confidence Project. This social experiment, a first for the brand, was designed to prove what Grande Cosmetics’ community has known for years: fuller-looking lashes and brows don't just change how you look, they change how you show up for yourself.

Grande Cosmetics, America’s number one lash and brow serum brand, today announced the appointment of Sabeen Mian as Brand President. Founder Alicia Grande is stepping into the role as the brand’s Chief Visionary Officer (CVO). Mian joins Grande Cosmetics following her successful two-year tenure as President of the Lash Division at Performance Beauty Group, Grande Cosmetics' parent company. In her expanded role, Mian will lead Grande Cosmetics alongside fellow Performance Beauty Group brands: Lilly Lashes, Velour Beauty, and FlutterHabit. Alicia Grande will continue to drive the brand's vision alongside Mian and spearhead growth and innovation.